Civil Engineering
Connecting you to the engineers of the world’s infrastructure.
As the award-winning, flagship monthly magazine of the American Society of Civil Engineers, Civil Engineering appeals to a broad range of readers who represent the full spectrum of civil engineering disciplines. Reaching an audience of over 79,000, this magazine has the largest circulation in the engineering market—and has been valued and trusted by engineers since 1930.
2013 Civil Engineering Rates & Specs
Editorial Calendar
Civil Engineering Readership
Your Buyers Are Here.
About the average Civil Engineering reader:
• 50 years old, with an average annual personal income of $111,378, and a member of ASCE (American Society of Civil Engineers) for 17 years.
• Works for a firm that has 4-5 offices, employs 1,730 engineers.
• 19% hold the title of Project Manager or Senior Manager, while 14% hold the title of Civil Engineer or Senior Principal Engineer, and 15% are Presidents or Owners.
• Primary engineering specialty: Structural or Construction 19%, Water Resources 17%, and Transportation 10%.
Our Readers Are Engineering the World’s Infrastructure.
• 35% of Civil Engineering readers employ staff surveyors. 80% of them purchase Software, 75% purchase Cell Phones.
• 56% of Civil Engineering readers work on Roads and Highways
• 51% work on Storm-Water Management
• 52% work on Water/Sewer Pipe Systems
• Specifies a total annual dollar value of $59,497,143 for work on Road/Highway components, followed by Poured Concrete Products ($39,014,375) and Precast Concrete Building Components ($22,967,059).
• Specifies a total dollar value of $224,432 for Vehicles, followed by Computer Network Software ($215,769) and CAD Software ($120,778).
A Proven Value for Advertisers
81% of Civil Engineering readers make or influence the purchasing decisions for:
Anchors Asphalt Bridge Design/Components Business Travel Cellular Phones Computer Hardware & Software Concrete Erosion Control/Soil Stabilization Field Equipment Financial Services Geotechnical Equipment Office Supplies |
Paints, Insulation Pipes Professional Development and Training Programs Pumps Retaining Walls Roofing Steel Structural Building Materials Testing Equipment Vehicles Water Supply, Sewage, Industrial Waste Equipment |
They’ll see your Ad in the pages of Civil Engineering. They’ll Trust Your Message.
• The average reader reads 3 out of 4 issues of Civil Engineering, and spends over 48 minutes reading a typical issue.
• 14% of Civil Engineering readers pass along their copy to colleagues, and 16% file it/use it as a reference tool.
• As a result of seeing ads in Civil Engineering, 87% of readers bought products or services advertised, visited an advertisers’ website, saved an ad/article for future reference, or routed the ad to others. They act on the ads they see.
*Source: Harvey Research Organization, 2011 and 2012 Reader Studies.
Sales Staff
Sales & Advertising Director: Dianne Vance, CAE (800) 548-2723 ext. 6234 |
Classified/Recruitment Advertising: Mary Kellner (800) 548-2723 ext. 6349 |
Production Manager: Sean Richardson (800) 548-2723 ext. 6243 |
Sr. Advertising Sales Coordinator: Rema Simms (800) 548-2723 ext. 6237 |
Coordinator, Sales and Circulation: Julian Stamerro (800) 548-2723 ext. 6107 |
Display Advertising Sales Managers
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Central States/Southeast |
Northeast/Canada |
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Kristen Creel Mohanna and Associates 305 W. Spring Creek Pkwy Building C, Suite 101 Plano, TX; 75023 Ph: (972) 372-2101 Fax: (972) 985-8069
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Ellen Tucker Mohanna and Associates 305 W. Spring Creek Pkwy Building C, Suite 101 Plano, TX; 75023 Ph: (214) 291-3661 Fax: (972) 985-8069
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